Like any other business, Android file manager software companies have to do extensive marketing of their applications through different platforms
Here is how companies go about marketing their software.
Social Media
A lot of people spend most of their time on social media; Android uses this opportunity to create awareness of the new software or updates.
They create paid advertisement with link to the official website where users can access the file manager software.
Search Engine Optimization
Another successful way the android file manager have managed to market their software is through search engine ranking.
Users searching for specific keywords are able to stumble upon the android file managing software information and links.
Free Download
Everyone at one time will appreciate gifts, Android offers free downloads of their software.
Free download attracts new users who in time will pay for the updated version of the file manager.
Bloggers and expert writers
Bloggers have been very instrumental in marketing android file manager software where the blogger or the expert writer reviews the software.
At every blog, the writer is able to create link and back links users are able to click to download and install.
User review
The file manager companies politely ask the software users to share the information to other internet user.
The information can be conveyed through positive review, share to social media, emails and rate.
Advertise
File manager companies spend enough cash to create meaningful advertisement to every relevant channel.
They target professional journals as one of the channels. Other channel include complementary software that relate or can efficiently work with their software.
Software Transfer
The file managing software companies make it possible for user to transfer and share the software.
Users are now able to receive the file manager software by sharing using the local network from one android device to another.
By word of mouth and file transfer, the companies will be able to reach a larger population who are prospective customers in the shortest time possible.
Website
Companies create specific websites that only provide information about the file manager software where all the shareholders come together to share ideas, development and new features.
Users are able to search and find the website, which is attractive, and serious enough to create downloads.
Android PlayStore
One of the platforms that android file manager companies have managed to market their file manager software is the android PlayStore.
Ranked among others related software, users are able access, download the file manager software, and share at the same time.